The Dyslexia Association of London is looking to recruit an experienced Volunteer Social Media Manager to join the team to help nurture and expand our online profile and engagement with the adult dyslexia community. This is a remote working role that will require between approximately 6-8 hours per week. We can accommodate a flexible schedule. The successful candidate will be expected to commit to the role for a minimum of 4 months.
The Dyslexia Association of London communicates over four social media channels: LinkedIn, Facebook, Twitter and Instagram. The Volunteer Social Media Manager will play a vital role in running these platforms to help cultivate, support and grow our audiences. Communicate our services and share signposting information to people in need of our support.
Key areas of responsibility:
Content Creation and Curation:
- Create engaging, relevant, and visually appealing content for social media platforms, including Facebook, Twitter, Instagram, and LinkedIn.
- Curate and share informative articles, resources, and content related to dyslexia and learning differences.
Social Media Strategy:
- Develop and implement a social media strategy aligned with the charity’s goals and target audience.
- Help build an engaged and active community of supporters to support growth, awareness, income generation and further charitable impact.
- Conduct market research to identify trends and opportunities for content creation.
- Curate and share informative articles, resources, and content related to dyslexia and learning differences.
Community Engagement:
- Engage with the charity’s followers, respond to comments and messages, and foster a sense of community among our audience.
- Monitor and moderate discussions to ensure a safe and inclusive online environment.
Analytics and Reporting:
- Track key performance indicators (KPIs) such as engagement rate, reach, and conversion metrics.
- Provide reports and insights on social media performance to help inform future content and strategy.
Campaign Management:
- Coordinate and promote specific campaigns, events, and fundraising efforts through social media channels.
- Collaborate with the team to ensure a cohesive online presence across all platforms.
Stay Updated on Industry Trends:
- Keep abreast of the latest trends in social media marketing, dyslexia awareness, and related topics to enhance the charity’s online presence.
Wherever you are in your digital career, this is a great opportunity for a creative self-starter with a love for social media and interest in dyslexia to give back to the community and accumulate charitable experience.
If you’re interested in this role, please get in touch with our Operations Manager at nuno@dyslexialondon.org